Commercial Acumen for Business Success

Ignite purpose and drive systematic progress in your company by helping employees grasp their impact on the bottom line.

Overview

Every department fuels the bottom line. When professionals grasp their role’s impact, they ignite purpose and drive systematic progress.

Embracing this perspective equals becoming business savvy—a crucial first stride in propelling your leadership journey and your organization’s expansion.

Join the course, Commercial Acumen for Business Success, to equip yourself with skills and toolkit to propel your career. Whether you are an aspiring business leader, an HR expert, or a professional seeking to be more business-savvy, gain the skills you need to thrive in a world where commercial acumen is vital for achieving your goals.

In this course, you will:
  • Gain a deeper understanding of how market dynamics, customer needs and financial factors influence complex business interactions
  • Discover how to navigate different business scenarios through interactive activities like role plays, discussions and engaging games
  • Learn to internalize your customers’ needs, pain points and aspirations to glean valuable insights that can drive your business forward

Get ready to transform your career and organization with this course. The skills you’ll gain in this course will help you become a greater asset to your team, making you a valuable resource for management and leadership roles.

Course Topics

Understanding Your Business and Its Strategy

Customer Analysis and Segmentation

Market Analysis

Financial Acumen

Business Communication and Presentations

Driving Strategy Through Day-to-Day Operations

Learning Outcomes

At the end of this course, you’ll be able to:

  • Analyze your company’s market landscape and competitiveness using SWOT analysis and Porter’s Five Forces
  • Better serve your customers (both external and internal), by analyzing and understanding their needs, pain points, and goals
  • Identify different cost and pricing strategies available to your business—assess the advantages and disadvantages of each strategy
  • Interpret income statements, balance sheets, and other financial indicators to analyze your organization’s financial health
  • Present confidently and clearly to stakeholders—engage your audience effectively through simple presentation techniques
  • Write a business plan with market analysis, marketing strategy, financial projections, and investment propositions

Who Should Attend

For those aiming to lead their organizations and become a key asset in their department, we highly recommend signing up for this course. Managers and team leads looking to improve their commercial acumen are also encouraged to enroll.

Course Journey

Assessment & Evaluation

Participants will have a 2-day window after their course, to complete the evaluation and assessment. They must complete the evaluation and successfully pass the assessment to be eligible for their course certificate. The course evaluation and assessment will be conducted online.

To be eligible for funding, participants are required to attain a minimum 75% attendance and pass the course assessment. Please refer to our Terms & Conditions for more details.

Fees & Funding

Funding available for the Individual

Full Course Fee Without Funding S$2,100.00
Singapore Citizens / Permanent Residents Course Fee after 70% SSG funding S$630.00
Singapore Citizens aged 40 years & above Course Fee after 70% SSG funding and MCES 20% S$210.00

All course fees are subject to prevailing Goods & Services Tax (GST). GST will be applied on nett course fees after 70% baseline grant, before any other applicable subsidies.

Funding available for Singapore-registered Companies

Full Course Fee Without Funding S$2,100.00
Singapore registered Companies sponsoring Employees who are Singapore Citizens / Permanent Residents Course Fee after 70% SSG funding S$630.00
Singapore registered SMEs sponsoring Employees who are Singapore Citizens / Permanent Residents Course Fee after 70% SSG funding and ETSS 20% S$210.00

All course fees are subject to prevailing Goods & Services Tax (GST). GST will be applied on nett course fees after 70% baseline grant, before any other applicable subsidies.

Cohort Intake

  • 3 & 4 June 2024
  • 23 & 23 August 2024
  • 24 & 25 Oct 2024
  • 5 & 6 Oct 2024

Facilitator Bio

Kirpal Singh

Kirpal is a faculty member of the Korn Ferry Academy. He is a seasoned Entrepreneur, Business Consultant, Coach, and Trainer, bringing a diverse skill set to his role. As the founder of Adlerblick, a business coaching and advisory firm, he has demonstrated his expertise in guiding organizations to success. With a career spanning public service, co-founding tech startups, and investing in Biotech and Security ventures, Kirpal's notable achievement includes co-founding a supply chain company that expanded into a 50-person global organization.

Through his "High Challenge and High Support" approach, Kirpal consistently pushes his clients to achieve their full potential while providing unwavering guidance. His areas of specialization include talent management, leadership development, and driving business transformations that lead to sustainable growth. He is particularly passionate about the intersection of business and sustainability, recognizing its potential to differentiate companies and seize new growth opportunities.

Kirpal is a Senior Advisor with NUS-Biz School for their “Enterprise Leadership Transformation” program and serves as an adjunct faculty member for the NUS MBA capstone program. At INSEAD, he was involved in their capstone program and Entrepreneurship Bootcamp program. As an ICF Certified Coach, he brings a high level of professionalism and expertise to his coaching practice.

Terms & Conditions

Success Stories

Don’t just take our word for it

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Contact Us

Great leaders know an opportunity when they see it—and grab it on the spot. There’s no better time than now to start investing in yourself and your people. Speak to a Korn Ferry Academy consultant today.

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